The ex-Hollyoaks stars has joined Girls Aloud star Sarah Harding, and Kimberley Stewart as a spokesmodel for lingerie brand Ultimo
The 22-year-old, is set to outclass Myleene Klass as the top jungle babe on the new series of ITV's 'I'm A Celebrity...Get Me Out Here'.
But it's her new role as the face of Ultimo's D-G lingerie range which is sure to make her all the more memorable.
Ultimo angel: Ex-Hollyoaks babe Gemma Atkinson has plans to set the showbiz world alight - starting with this sexy lingerie shoot for Ultimo's D-G range
Gemma who was recently replaced as the face of La Senza by model Petra Nemcova – was handpicked to promote the collection for the bigger-busted woman.
She completed her first modelling shoot for the D-G range in Glasgow wearing items from the new range including a sexy satin corset.
And judging from the pictures, she has a bright future ahead of her.
I'm a celebrity: Gemma plans to outclass last year's top jungle babe Myleene Klass as she is set to join the cast of reality TV show I'm A Celebrity...Get Me Out of Here
Gemma said: "I am delighted to be the Face and Body of Ultimo D-G. The collections are fantastic - at last big cup lingerie which has sexy and practical collections - I love it!"
Michelle Mone, creator of Ultimo, who famously fell out with Penny Lancaster and Rod Stewart after dropping the rocker's wife for his ex-Rachel Hunter said: "Gemma was fantastic to work with and she looked stunning in the first ever Ultimo D-G cup lingerie."
Gemma, who used to date Manchester United ace Cristiano Ronaldo, but is back with on-off boyfriend, Wigan Athletic footballer, Marcus Bent, added: "It's certainly going to spice things up for me.
"And when a girl feels sexy it's usually her boyfriend who gets the treat too."
The ex-Hollyoaks star - who's gone from blonde to brunette overnight - will not be replacing Girls Aloud member Sarah Harding who models the A-C cup range for Ultimo.
Spice up your life: Gemma said her Ultimo lingerie would be a great treat for her boyfriend Marcus Bent - and would spice up her life
Gemma has big ambitions for her career, and alongside her appearance in I'm A Celebrity, she landed her first big screen role and revealed she has ambitions to join the Hollywood A-list.
Recent reports said she is set to feature alongside Austin Powers star Heather Graham in a forthcoming film.
She told The Daily Star: "I realised that I wanted to get back into acting and I am filming my first feature film in London, which is absolutely great."
Atkinson played Lisa Hunter in Hollyoaks between 2001 and 2005.
A-list ambition: Gemma revealed she is starring in a film with Austin Powers star Heather Graham and has ambitions to make it in Hollywood
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